Question 1

Is copywriting really included in every website you build?

Accepted Answer

Yes, every Wix Business Pro project ships with professionally written copy. We don't hand you a beautiful design with placeholder Lorem Ipsum. A senior copywriter writes the headlines, sub-headlines, body blocks and CTAs on your site.

Question 2

Why not just use ChatGPT to write the website copy?

Accepted Answer

AI-generated copy reads like AI-generated copy. Visitors feel it instantly: generic, hollow, full of em dashes and 'In today's fast-paced world…' opener. Conversions tank. Our copywriters use AI as a research assistant, never as the voice on the page.

Question 3

Who actually writes the copy on my website?

Accepted Answer

Senior copywriters with 6+ years of conversion writing experience across DTC, SaaS, local services, professional firms. Each writer is paired with your project based on industry. You get one named writer, one revision-friendly draft, and a real Loom walkthrough.

Question 4

Do I need to provide content, or do you handle it from scratch?

Accepted Answer

Either works. Most clients give us a 30-minute intake call and a few existing assets, and we build the entire site copy from there. If you already have brand voice docs or messaging, we'll honor it. Either way, you stop staring at blinking cursors.

Question 5

How is your copy different from template website copy?

Accepted Answer

Template copy is written for nobody, so it speaks to nobody. Our copy is written for your specific buyer, in your specific voice, at the specific moment they land on each page, built around the action you want them to take.

Question 6

Will the copy be optimized for SEO too?

Accepted Answer

Yes. Every headline, H2, meta title, meta description and body section is mapped to a target keyword and search intent, without ever sacrificing readability. SEO and persuasion are written into the same sentence, not bolted on after.

Question 7

How many revisions do I get on the copy?

Accepted Answer

Two structured revision rounds per page are included. We use a shared doc so feedback is tracked and clean. Most clients sign off in round one because we get the brand voice right at the brief stage.

Question 8

Can you keep writing for me after launch, like blog posts, emails and ads?

Accepted Answer

Absolutely. WBP Care plans include monthly content production: blog posts, landing pages, email sequences, and ad copy, all from the same writer who built your site, so the voice stays perfectly consistent.

Question 9

What conversion copywriting frameworks do you use on Wix sites?

Accepted Answer

AIDA for landing pages, PAS (Problem, Agitate, Solve) for service pages, before-after-bridge for case studies, and the LIFT model for CTAs. Every page is mapped to a buyer pain point AND a target keyword, persuasion and SEO written into the same sentence.

Question 10

Do you write SEO copy for Wix Stores and product pages?

Accepted Answer

Yes. We build reusable product page templates, write category and collection page copy, draft FAQ blocks with FAQ schema, and rewrite product descriptions for both intent-matched search and conversion. We measure product page conversions before and after, so you can see what the new copy changes.

Question 11

Can you write microcopy, like buttons, form labels and error states?

Accepted Answer

Yes. Buttons, form fields, error messages, success screens, empty states, tooltip text. Conversion lives in the small words, and we write all of it as part of the build.

Question 12

Do you write Wix homepage copy that actually converts?

Accepted Answer

Yes, Wix homepage copywriting is one of our highest-leverage deliverables. We use a tested hero formula (clear promise → specific outcome → instant proof), social proof above the fold, a pain-to-solution block, a 3-objection knockdown, and a closing CTA the visitor can't miss.

Wix website copythat sells for you.

Your Wix site looks great, but the words may not be doing their job. We write clear, persuasive Wix website copy with care in your brand voice, so visitors understand what you offer and know what to do next.

Why generic copy kills Wix conversions

Conversion copywriting built for Wix pages

What you get on every Wix site we build

A four-step system for copy that earns its rent.

Brand Voice Discovery

Buyer + Intent Research

Senior Human Writing

Edit, Revise, Ship

Same business. Different sentence.

The unfair advantage of sounding like you.

Buyers feel understood

One unified brand voice

SEO + persuasion in one sentence

No blank-page paralysis

Copy is the spine. Here's the rest.

Custom Wix Web Design

Wix Advanced SEO

Web Development

WBP Hosting & Care

Website copywriting for your industry

Things people always ask about our copywriting.

We do all the
boring work
for you.

Wix website copythat sells for you.

Your Wix site looks great, but the words may not be doing their job. We write clear, persuasive Wix website copy with care in your brand voice, so visitors understand what you offer and know what to do next.

Why generic copy kills Wix conversions

Conversion copywriting built for Wix pages

What you get on every Wix site we build

A four-step system for copy that earns its rent.

Brand Voice Discovery

Buyer + Intent Research

Senior Human Writing

Edit, Revise, Ship

Same business. Different sentence.

The unfair advantage of sounding like you.

Buyers feel understood

One unified brand voice

SEO + persuasion in one sentence

No blank-page paralysis

Copy is the spine. Here's the rest.

Custom Wix Web Design

Wix Advanced SEO

Web Development

WBP Hosting & Care

Website copywriting for your industry

Things people always ask about our copywriting.

01Is copywriting really included in every website you build?

02Why not just use ChatGPT to write the website copy?

03Who actually writes the copy on my website?

04Do I need to provide content, or do you handle it from scratch?

05How is your copy different from template website copy?

06Will the copy be optimized for SEO too?

07How many revisions do I get on the copy?

08Can you keep writing for me after launch, like blog posts, emails and ads?

09What conversion copywriting frameworks do you use on Wix sites?

10Do you write SEO copy for Wix Stores and product pages?

11Can you write microcopy, like buttons, form labels and error states?

12Do you write Wix homepage copy that actually converts?

We do all theboring workfor you.

We do all the
boring work
for you.